My name is Michelle and I am an Online Marketing Specialist with a background that has shaped my expertise in helping small businesses flourish. Prior to becoming an online marketing specialist, I embarked on my own entrepreneurial journey, starting a magazine business back in 2013.
During that time, I faced significant challenges in a competitive local market. However, I quickly recognised the power of social media as a game-changing tool.
It enabled me to connect with my audience of readers and advertisers, extending my reach far beyond what traditional marketing methods could have achieved.
So whilst I could have used some extra steps on my fitness tracker, I strategically publicised my message, which attracted clients, and created an image of a thriving and successful business.
By utilising social media effectively, I was able to build a strong online presence, establish credibility and foster meaningful relationships with my target audience.
Through first hand experience, I witnessed the immense potential of online marketing and the impact it can have on small businesses.
Since 2019 and after an accident, that at the time, did no favours to my step count …. again! I was inspired to transition into an online marketing specialist; driven by the desire to assist fellow entrepreneurs in navigating the digital landscape.
My journey as a solopreneur and the invaluable role that social media played in my own business growth, has equipped me with a unique perspective and deep understanding of the challenges faced by small businesses. This experience allows me to work closely with my clients, getting to know their business as if it were my own.
Online marketing is complex and it is impossible for someone to be an expert in all of it … despite what many might say! However, part of what I offer my clients is to help them either find or navigate the tools that they are using to the best of their ability to help them stay organised, efficient and grow their business.
Together we can develop strategies to boost your efficiency and online visibility.
Together, let’s unlock the full potential of your business.
Reach out to me today, or book a free discovery call and let’s talk through the possibilities.
